Wednesday, June 04, 2008
Headhunters at Poynter
The Poynter Institute is looking for the best headlines of the presidential campaign. News stories, editorials and op-ed pieces are eligible.

Here are some things that "engaging" headlines do, according to Poynter:
  • Ask questions.

  • Use punctuation cleverly.

  • Use alliteration, a pun or onomatopoeia.

  • Directly address the reader.
You can read more and submit your nominations here.
 
posted by Andy Bechtel at 10:21 AM | Permalink |


2 Comments:


  • At 11:33 PM, Blogger Dave Newell

    Can you provide an example of how to use punctuation cleverly?

    dave, www.thehistorybluff.com

     
  • At 5:24 PM, Blogger rknil

    Most question headlines aren't very engaging.